How standards boost the benefits of broadcasting

For the last 71 years, the International Telecommunication Union (ITU) has led global standardization across the broadcasting value chain.

Broadcasting and multimedia-related standards, from advanced sound systems to video compression, are as crucial as ever in today’s digital world. 카지노사이트

In the aftermath of the COVID-19 pandemic, new technical standards will underpin global efforts to build back better and create a more sustainable and prosperous future.

ITU study groups and working parties – despite radically curtailed in-person interaction – continue their work to enable news, entertainment, and education. Common technical standards support openness and interoperability, helping to reduce costs through economies of scale.

In Europe, television reaches 800 million viewers, accounts for annual turnover of EUR 84 billion and employs 1 million people. Even so, the upper 700 MHz band and 3400-3800 MHz C-Band downlink are gradually becoming less available for use in broadcasting.

This double bind has spurred the industry to adopt more efficient distribution standards, such as DVB-T2 and DVB-SX2. A new task group is set to review the spectrum needs of radio services in the UHF band in Region 1 (Europe, Middle East and Africa), assessing service compatibility in the 470-694 MHz range ahead of the next World Radiocommunication Conference, WRC-23.

Broadcasting and ITU
Audiovisual output depends on spectrum governed by the ITU-managed Radio Regulations. Broadcasting standards developed via the ITU Radiocommunication Sector (ITU-R) are key to international programme exchanges and quality assessment. 안전한카지노사이트

Other initiatives study ‘5G Broadcast’ systems for television reception on mobile handsets. ITU has helped to set basic specifications for digital television and sound, HDTV, UHDTV, and high dynamic range (HDR), while forthcoming work examines the way forward for digital terrestrial television broadcasting (DTTB).

Ensuring accessibility
Media services, regardless of their underlying technologies, must be accessible to all. Universal design, affordability, and equal access to information and communication technologies (ICTs) are key to building inclusive societies, with assistive technologies integrated across the board.

In Europe, this means facilitating services in more than 200 European languages, as well as promoting gender equity and full inclusion for persons with disabilities, the elderly and vulnerable groups. ITU, in parallel, promotes comparable measures in developing countries.

As David Wood, previous co-chair of ITU’s Intersectoral Rapporteur Group on Audiovisual Media Accessibility, expressed it:
I could not agree more.

Technologies to personalize media, reviewed through ITU study groups with organizations like the European Broadcasting Union (EBU), offer a prime example of public–private, cross-industry collaboration. 카지노사이트 추천

As partners in the standardization endeavour, we can make new technologies interoperable, accessible, and available for the benefit of all.

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